Engin8
Our team — the operators behind Engin8 | Engin8
Our team

We built a 300-person marketplace operation once. This is the second one.

Lee Loree and Robert Ferreira founded Seller Investigators and grew it into a global operation before it was acquired by Carbon6. The same operating systems, the same delivery floor and much of the same team are the engine behind Engin8 today.

Beacon, New York and Cebu, Philippines. Overlapping hours, one team.

Engin8 US leadership team

The US team · Beacon, NY

100+
Active clients
15+
Years the founders have operated in eCommerce
2
Offices — Beacon, NY and Cebu, PH
Inside Engin8 Hover to pause
Strategy huddle — Beacon, NYStrategy huddle — Beacon, NY
Training blockTraining block
Onboarding week oneOnboarding week one
Creative review sessionCreative review session
Analyst deskAnalyst desk
Cebu operations floorCebu operations floor
Why Engin8 exists

We kept seeing brands pay premium retainers for work nobody was actually doing.

Agencies charging for strategy while listings sat suppressed. Brands pouring money into ads pointed at pages that were never engineered to convert. The gap was never talent — it was that nobody owned execution end to end.

Engin8 is built the other way around. A senior operator owns the outcome, a trained delivery pod does the work, AI clears the surveillance load overnight, and everything either party did is visible in one place.

  • Senior operators, not account managers. The person on your call is the person responsible for the decisions.
  • Execution in-house, not subcontracted. Our delivery floor is our own, trained on our own SOPs.
  • Visible work. Every task, test and change is logged where you can see it, so you never have to ask what we did this month.
  • Honest scoping. We turn down accounts we don't think we'd move, and say so during the audit rather than after the contract.
Leadership

A small, senior team focused on what moves your P&L.

Every name here is reachable. If you engage us, you will speak to several of them.

Robert Ferreira

Robert Ferreira

Founder

Co-founded Seller Investigators and built it into a global operation. Focused on scalable systems that drive measurable marketplace performance.

LinkedIn →
Lee Loree

Lee Loree

Founder

Co-founder of Seller Investigators. Turns strategy into clean, repeatable execution for brands and agency partners.

LinkedIn →
Elan Klaristenfeld

Elan Klaristenfeld

Head of Amazon Strategy

Over 20 years in marketplaces. Co-founder and CRO of Dazadi, an early FBA pioneer that reached Internet Retailer Top 500. Has launched more than 100 brands across nearly every category.

LinkedIn →
McKay Webb

McKay Webb

Head of Amazon Growth

Nearly a decade of Amazon marketplace leadership across 80+ Seller and Vendor Central accounts, with performance dashboards behind tens of millions in revenue growth.

LinkedIn →
Alana Polcyn

Alana Polcyn

Head of TikTok Growth

15+ years of senior retail leadership. Most recently Group VP at The Children's Place running Amazon, Walmart, and International partnerships. Owns TikTok client relationships.

LinkedIn →
Kristy Pinand

Kristy Pinand

Creative Director

Two decades of brand-story production and direct response, most recently heading North America Content at Spectrum Brands. Every asset that leaves Engin8 clears her review.

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Susan-Anne Cosgrove

Susan-Anne Cosgrove

Head of Staffing

Talent strategy and operations. Builds the scalable teams behind both client delivery and the staffing bench.

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Steffanie Morrison

Steffanie Morrison

Senior Sales Director

First call, and the person who scopes the engagement before anyone signs anything.

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Jeff Scolnick

Jeff Scolnick

Senior Sales Director

Works the brand and enterprise side. Brings an operator into the room rather than a discovery sequence.

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Beatriz Nahuz

Beatriz Nahuz

Head of Partnerships

Owns the agency and consultant partner program — who we work alongside, and how those accounts get delivered.

LinkedIn →

Delivery pods

Cebu, Philippines

Catalog specialists, PPC analysts, TikTok Shop operators, customer service and designers — employed by Engin8, trained on our SOPs, working overlapping hours with the US.

Alongside them, a US team of operations managers, brand managers and channel specialists.

See how the bench works →

Want to join?

We hire continuously

Sourcing runs whether or not a seat is open, in Beacon and in Cebu. If you operate marketplaces, we'd like to meet you.

Send us your CV →
How we're structured

One operator accountable. One pod executing.

The structure is the product. It's why work doesn't disappear into a queue and why you never hear "that's a different team."

Layer 01

Senior operator

Named on day one. Owns priorities, decisions and outcomes, and sits in your cadence — weekly or monthly depending on engagement level.

Layer 02

Delivery pod

Specialists assigned to the workstreams in your scope: catalog, advertising, creative, customer service. Trained on the same SOPs across every account.

Layer 03

AI workflows

Monitoring, anomaly detection, search-term hygiene and restock signals run overnight so human hours go to judgment rather than surveillance.

Layer 04

One reporting view

Performance, active work, testing history and priorities in a single place. You never have to ask what happened this month.

Inside the operations floor

The delivery team is ours, on our floor.

Not a network of freelancers and not a subcontracted vendor. Engin8 employs its delivery team, carries their benefits and training, and runs them on the same playbooks across every account.

It's the same facility and the same operating systems the founders built at Seller Investigators — infrastructure that was already tested and scaled before Engin8 existed.

How the bench works →
Operations floor — Cebu Operations floor — Cebu
US team — Beacon, NY US team — Beacon, NY
Analyst desk Analyst desk

Real photography from the Cebu floor. No stock, no generated imagery.

What we believe

Four principles, and what they cost us.

Principles are cheap unless they force a decision. Each of these does.

01

Decide with clarity

If we can't explain why a change should work, we don't ship it. That means saying "we don't know yet" more often than an agency usually would.

02

Execute with precision

Every task, test and change is logged. It makes us slower to claim credit and impossible to hide behind a monthly deck.

03

Move with intention

We turn down accounts we don't think we'd move. A signed contract we can't deliver on costs more than the revenue is worth.

04

Build systems that scale

If something only works because one person is doing it, it isn't finished. Everything becomes an SOP the pod can run.

Where we work

Two locations, one working day.

Strategy sits in New York, execution sits in Cebu, and the hours overlap on purpose. Tabs advance on their own — click to hold one open.

Beacon, NY — 40 Dewindt St

Strategy and ownership

Senior operators, account leadership and client cadence run from Beacon. This is where priorities are set and where the person accountable for your account actually sits.

  • Named operator per account.
  • Weekly or monthly cadence, your choice.
Cebu operations floor

Execution at volume

The delivery floor is ours: employed staff, carried benefits, documented SOPs and QA sampling. It is the same facility and the same operating systems the founders built before Engin8 existed.

  • Trained pods, not a freelancer network.
  • Bench cover when someone is out.
Shift handoff — overlapping hours

Handoff in real time

Shifts are built so operators and pods share working hours rather than passing work overnight. A question asked in the morning is answered the same day, not the next one.

  • Overlapping hours with US teams.
  • AI clears the overnight surveillance load.
FAQ

About the company.

Anything else, email success@engin8.io.

Lee Loree and Robert Ferreira. They previously co-founded Seller Investigators and grew it into a global operation with a large offshore team before the business was acquired by Carbon6. The same facility and operating systems now sit behind Engin8.

Headquarters are at 40 Dewindt St, Beacon, New York, with the delivery operation in Cebu, Philippines. The two run overlapping working hours, so handoff between strategy and execution happens in real time rather than in overnight batches.

Employed. Engin8 carries the contracts, payroll, benefits, training and performance management for its delivery team, and runs them on internal SOPs rather than sourcing per project from freelance marketplaces.

A named senior operator owns your account and is in your cadence from day one, supported by a delivery pod assigned to the workstreams in your scope. You will know every name involved.

Seller Investigators was the founders' previous company, focused on Amazon reimbursement recovery, and was acquired by Carbon6. Engin8 is a separate business, but it inherited the same delivery infrastructure, much of the same team and the same operating discipline.

Continuously, in both Beacon and Cebu. Sourcing runs whether or not a specific seat is open. If you operate marketplaces, email success@engin8.io.

Talk to the people who'd actually run your account.

No SDR round, no discovery sequence. The first call is with an operator.

Get my free audit →